Just like a well-made piece of furniture, we want our website to feel smooth, reliable and enjoyable to use. Cookies help us do that. They’re small text files that remember certain things while you browse — from what’s in your basket to which pages are most helpful.

We’ve written this Cookies Policy to explain things simply and clearly.

If you have any questions, you can reach us at info@royalcraft.co.uk.

1. What Cookies Are

Cookies are tiny files stored on your device when you visit our website. They help us:

• Keep the website working properly
• Remember your preferences
• Understand how people use our site
• Show you more relevant content and advertising

You can choose which cookies you’re happy with except the ones that are strictly necessary for the site to work.

2. The Types of Cookies We Use

2.1 Strictly Necessary Cookies

These are the essential ones — without them, things like checkout, security and basic browsing wouldn’t work.

You can’t turn these off.

2.2 Performance & Analytics Cookies

These help us understand how our website is used so we can improve it. They tell us things like:

• Which pages are popular
• Which links are clicked
• Whether any errors occur

We use tools such as:

• Google Analytics / GA4
• Hotjar
• Microsoft Clarity

2.3 Functional Cookies

These help personalise your experience, such as:

• Saving your basket
• Remembering your location or preferences
• Supporting live chat features

2.4 Advertising & Targeting Cookies

These help us show you relevant adverts and measure how well our advertising is working.

They may come from partners like:

• Meta (Facebook & Instagram)
• Google Ads
• TikTok Pixel

These cookies track browsing behaviour across websites, which helps tailor the ads you see.

3. Cookies on Other Platforms

If you interact with Royalcraft through a retail partner, marketplace or third-party site, those platforms use their own cookies. Their policies apply separately.

4. Managing Your Cookie Settings

When you first visit our site, you’ll be asked whether you’d like to accept or decline non-essential cookies.

You can also:

• Update your choices through our Cookie Preferences tool
• Disable cookies in your browser settings
• Use advertising opt-out tools provided by platforms

Please note — turning off some cookies may affect how well parts of the website work.

5. How Long Cookies Stay on Your Device

Some cookies disappear when you close your browser (session cookies).
Others stay for longer until they expire or you delete them (persistent cookies).

Each cookie has its own time limit depending on its purpose.

6. Updates to This Policy

We may occasionally update this Cookies Policy to reflect changes in technology or regulations. Whenever we do, we’ll publish the updated version on our website.

7. Contact Us

If you’d like to know more about how we use cookies, just email us at info@royalcraft.co.uk.
We’re always happy to help.